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Thank you so much for nearly 20 years of support!
Thank you so much for nearly 20 years of support!


We love birthdays at Magic Beans, and we have always celebrated ours on 7/7, the date we opened our first store back in 2004. We usually throw parties in our stores, complete with balloons, cupcakes and singalongs, but this year will be different — in so many ways.

This year, 7/7 has been designated #BlackoutDay2020 and so we ask that you do NOT shop with us that day. Instead, please support Black-owned baby businesses or other Black-owned businesses in your local community. We will be observing our 16th birthday on Saturday, July 11th without the kid-friendly, crowd-happy festivities but with our traditional 7% off (almost) everything in the store*.  

You can place a pre-order anytime this week by filling out this form. If you would like some in-depth, 1:1 help with your list, please book a consultation, either onsite or virtually.

Please visit us in our stores or online on July 11. We’d love to help you stock up for toys and games for the summer. We have so many great items to keep kids entertained, learning, and having fun. If you're expecting, this is the perfect time to buy your baby gear.

We are so grateful to you for your support, and we look forward to celebrating together.

*some exclusions apply.