Maclaren has acquired Netto
Daddytypes broke this story on Saturday, but we just had confirmation earlier this evening via an email from David Netto. Here’s an excerpt:
In a deal which I had long hoped to do, Netto has been bought by Maclaren. We finalized the arrangements on Friday. I have the utmost respect for Maclaren and its remarkable owners and personnel, and the future with Netto under the Maclaren umbrella looks very bright indeed – more new Netto products, in new categories, and a continued commitment to quality and innovation in design for the children’s market, to which we have already brought so many changes. I will continue to design for Netto/Maclaren with the greatest pleasure.
This is an interesting development. It’s not exactly two companies I would have expected to find a future together, but David Netto is a talented modern designer and Maclaren has long been searching for some new inroads into the juvenile market. As successful as they’ve been with their umbrella-fold strollers, Maclaren consistently strikes out when they reach beyond their comfort zone. Can Netto help them improve their track record? Here’s hoping.